Wayfinding in the Westfjords—Launched!

Ocean Ambassadors would like to congratulate Henry Fletcher on the launch of his four-part, dual language guide to the Westfjords of Iceland, completed in collaboration with Jay Simpson. 


The four parts, together forming a beautiful art-ecology compendium, are as follows: 


Wayfinding in the Westfjords

Notes on Ecology

Notes on Walking

Westfjords Trails Map


This link provides an overview of each component part, and the project as a whole. 

On receiving the books from the printers in Italy, Henry had this say: 



“Words, thoughts in one’s head tend to be a little unreal until voiced, given form and molded by the medium into which they fall. Half the books we’ve printed have arrived in the UK, receiving them, ripping open the pallet and cardboard boxes they’re stored within, the first thing I notice is the smell: sandalwood mixed with resin; can I smell the pines they’re made of, that grew alongside Lake Veneto Lombardy in Italy? 



“The texture, too. As one early recipient commented, ‘These are how books should be & were in days gone by; superbly bound & produced. Something you'd want to pick up, read & then re-read simply for the joy of the tactile experience of touching them’. We, too, are delighted with the finish—a huge thanks goes to Ocean Ambassadors for the financial support in helping us get here, also to the people who pre-ordered our materials through a Kickstarter campaign in 2021. 



“Now, as I send out orders, the next steps reside with you, the reader, the viewer. You are the medium into which they fall. We look forward to hearing your impressions, the dreams they help gestate, perhaps a trip to the north, and of course any practical application you may put them to.”

Henry, Bonnie (Designer) & Jay at the printers in Italy.

If you’d like a copy, you can buy one through the website: www.wayfinding.guide